Mentor - Music for Advertising

Award-winning advertising composer with 25 years in audio branding—150+ national ads, 260+ TV shows, and a library of 8,700+ original cues. I still help composers learn to build and monetize their digital estate. IMDB: Full List of Professional Credits 👉 https://tinyurl.com/mpnwshyr

I mentor composers who want to work in advertising music—not as a side hustle, but as a real career.

I’ve spent two and a half decades writing original scores and curating audio branding for 150+ national ads and 260+ TV shows. Alongside that work, I’ve built and maintained a library of over 8,700 original songs and cues. That catalog only grew because I learned the unglamorous parts too: licensing, publishing, metadata, contracts, and chasing the royalties that actually belong to you.

My website 👉 https://soundarsenal.com/

If you’re just getting started, I’ll help you get your analytical mind out of the way and get your creative mind churning, decipher the brief the way a creative director does, choose a sound palette that fits the brand, and arrange, produce, mix, and master broadcast-quality tracks that survive round 1. If you’re already working, we can tighten deals, prep tracks for library inclusion, forensic your royalties, and strategize on how to monetize the catalog you already have.

I also talk about the part nobody puts on a reel: the psychology of being a composer. How to get out of your own way, finish the cue, and send it.

Bring the track, the brief, or the contract. We’ll make the next step clearer.

Click the 'Contact' above to get in touch. Looking forward to hearing from you.

Credits

Languages

• English

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