Riffs & Vocals Extraordinaire

Q: Tell us about a project you worked on you are especially proud of and why. What was your role?

A: I recorded a song for the 2020 Eurovision Contest. It was a really great song, but COVID had other plans...

Q: What are you working on at the moment?

A: My next album. Also a few new tracks with producer Dor Dekel.

Q: Is there anyone on SoundBetter you know and would recommend to your clients?

A: Ziv Shalev and Daniel Ori. Incredibile musicians and good friends. Guy Mazig as well. He's a brilliant artist and so much fun to work with.

Q: Analog or digital and why?

A: Analog. I love the authenticity and warmth it brings.

Q: What's your 'promise' to your clients?

A: You're going to love it!

Q: What do you like most about your job?

A: Creating something completely new. A new song, a new melody, new lyrics. Creativity and team work are my favourite things about my job. Having my voice influence people and make them feel better and connected to a song is the reason I do this.

Q: What questions do customers most commonly ask you? What's your answer?

A: "How quickly can you get this done?" is the most common question I get asked. My answer is that I work very quickly, but a good take takes time. So patience is encouraged, but I do provide a high quality result at the end.

Q: What's the biggest misconception about what you do?

A: That singers are divas. I'm very approachable, positive, solution oriented and always happy to work on new projects.

Q: What questions do you ask prospective clients?

A: What's the track/ song about? What's the mood/ color of vocals you're looking for? What's your vocal reference? (if looking for a singer) What's the overall feel of the song? (if you're asking for lyrics)

Q: What advice do you have for a customer looking to hire a provider like you?

A: Be as communicative as possible. The more I know about your vision for the track, the happier you'll be with the result.

Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?

A: A laptop charger, laptop, headphones, keyboard and a USB mic

Q: What was your career path? How long have you been doing this?

A: I've been a professional singer, songwriter and a VoiceOver talent for over 16 years. I've graduated high school majoring in both Classical and Jazz music, and served in the Israeli Defence Force as a touring musician. I started voice acting and dubbing when I was 19, my first character was the voice of Alexa in the Hebrew version of Transformers: Armada cartoon series. Since then, I've been the voice of "Sailor Moon" and many other Manga characters as well as characters on both Israeli Disney and Nickelodeon channels. At the age of 20 I reached the semi- finals of the second season of Israeli Idol, but soon after I left for "Berklee College of Music". I wanted to work on my artistry and become a bona fide musician. I majored in music Business , all the while writing and recording my own music, which was very influenced by Jazz, Funk and electronic music. Soon after I graduated I joined an A-Capella/ BeatBox theatre show called "The Vocapeople". The show did extremely well and we toured the world for almost five years straight. From Europe to the U.S, to Asia and Latin America- we've managed to bring the show almost everywhere. Six years ago I moved from Tel Aviv to New York to pursue my career as an independent recording artist. My upcoming album "Raising Spirits" will be released in 2021, but the first two singles are available online.

Q: How would you describe your style?

A: My personal style is very melodic. It's mostly warm, simple and approachable. But could belt it out and put on the Diva hat if needed.

Q: Which artist would you like to work with and why?

A: Wow... that's a very, very long list. my top 10 would be Alan Menken, Hans Zimmer, Walter Afanasieff, John Mayer, Quincy Jones, Anita Baker, Kacey Musgraves, Alicia Keys, Gary Barlow and Celine Dion. I've been influenced by each and every one of these artist- as a singer, a songwriter and a performer. Working with any one of them would be a dream come true. To see and feel creativity at its best; it'll deliver a true sense of purpose into my life.

Q: Can you share one music production tip?

A: Know your instrument. If you're a vocalist, a part of your skillset is to know how to get the best sound out of your voice with whatever microphone is available to you.

Q: What type of music do you usually work on?

A: I'm extremely versatile, and I've worked on anything from EDM, Chill-Pop, Electro- Pop to Folk, Jazz and Funk. I have a degree in both Classical and Jazz music. I love it all.

Q: What's your strongest skill?

A: I'm a very fast learner and I pick up melodies and harmonies extremely fast. As a lead in an off-Broadway A-capella show, my ear is very well trained.

Q: Tell us about a project you worked on you are especially proud of and why. What was your role?

A: I recorded a guide to a song for the 2020 Eurovision Contest. I was a really great song, but COVID had other plans...

Q: What are you working on at the moment?

A: My next album. Also a few new tracks with producer For Dekel.

Q: Is there anyone on SoundBetter you know and would recommend to your clients?

A: Ziv Shalev and Daniel Ori. Incredibile musicians and good friends. Guy Mazig as well. He's a brilliant artist and so much fun to work with.

Q: Analog or digital and why?

A: Analog. I love the authenticity and warmth it brings.

Q: What's your 'promise' to your clients?

A: You're going to love it!

Q: What do you like most about your job?

A: Creating something completely new. A new song, a new melody, new lyrics. Creativity and team work are my favourite things about my job. Having my voice influence people and make them feel better and connected to a song is the reason I do this.

Q: What questions do customers most commonly ask you? What's your answer?

A: "How quickly can you get this done?" is the most common question I get asked. My answer is that I work very quickly, but a good take takes time. So patience is encouraged, but I do provide a high quality result at the end.

Q: What's the biggest misconception about what you do?

A: That singers are divas. I'm very approachable, positive, solution oriented and always happy to work on new projects.

Q: What questions do you ask prospective clients?

A: What's the track/ song about? What's the mood/ color of vocals you're looking for? What's your vocal reference? (if looking for a singer) What's the overall feel of the song? (if you're asking for lyrics)

Q: What advice do you have for a customer looking to hire a provider like you?

A: Be as communicative as possible. The more I know about your vision for the track, the happier you'll be with the result.

Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?

A: A laptop charger, laptop, headphones, keyboard and a USB mic

Q: What was your career path? How long have you been doing this?

A: I've been a professional singer, songwriter and a VoiceOver talent for over 16 years. I've graduated high school majoring in both Classical and Jazz music, and served in the Israeli Defence Force as a touring musician. I started voice acting and dubbing when I was 19, my first character was the voice of Alexa in the Hebrew version of Transformers: Armada cartoon series. Since then, I've been the voice of "Sailor Moon" and many other Manga characters as well as characters on both Israeli Disney and Nickelodeon channels. At the age of 20 I reached the semi- finals of the second season of Israeli Idol, but soon after I left for "Berklee College of Music". I wanted to work on my artistry and become a bona fide musician. I majored in music Business , all the while writing and recording my own music, which was very influenced by Jazz, Funk and electronic music. Soon after I graduated I joined an A-Capella/ BeatBox theatre show called "The Vocapeople". The show did extremely well and we toured the world for almost five years straight. From Europe to the U.S, to Asia and Latin America- we've managed to bring the show almost everywhere. Six years ago I moved from Tel Aviv to New York to pursue my career as an independent recording artist. My upcoming album "Raising Spirits" will be released in 2021, but the first two singles are available online.

Q: How would you describe your style?

A: My personal style is very melodic. It's mostly warm, simple and approachable. But could belt it out and put on the Diva hat if needed.

Q: Which artist would you like to work with and why?

A: Wow... that's a very, very long list. my top 10 would be Alan Menken, Hans Zimmer, Walter Afanasieff, John Mayer, Quincy Jones, Anita Baker, Kacey Musgraves, Alicia Keys, Gary Barlow and Celine Dion. I've been influenced by each and every one of these artist- as a singer, a songwriter and a performer. Working with any one of them would be a dream come true. To see and feel creativity at its best; it'll deliver a true sense of purpose into my life.

Q: Can you share one music production tip?

A: Know your instrument. If you're a vocalist, a part of your skillset is to know how to get the best sound out of your voice with whatever microphone is available to you.

Q: What type of music do you usually work on?

A: I'm extremely versatile, and I've worked on anything from EDM, Chill-Pop, Electro- Pop to Folk, Jazz and Funk. I have a degree in both Classical and Jazz music. I love it all.

Q: What's your strongest skill?

A: I'm a very fast learner and I pick up melodies and harmonies extremely fast. As a lead in an off-Broadway A-capella show, my ear is very well trained.

Q: Tell us about your studio setup.

A: My home studio is simple and awesome. I have great acoustics, a Blue Spark and a Shure SM58 and I work on a MacBook Pro.

Q: What do you bring to a song?

A: I'm extremely melodic, and depending on the client- I'm happy to add riffs, or suggest a stronger melody if requested to do so. I bring great energy and sound to the track. My voice is warm, approachable and versatile.

Q: What's your typical work process?

A: Usually I listen to the song several times before recording a first demo. I listen to it- and record it a few more times to really let it flow. I work fast and am always happy to receive guidance and pointers.

Q: What other musicians or music production professionals inspire you?

A: As a singer-songwriter, I've always been inspired by Joni Mitchell, Carol King, Alicia Keys, Sara Bareilles, John Mayer, Diane Warren and many other great songwriters. As a vocalist, my first teacher was Mariah Carey. I learned how to riff from her albums. I consider "Butterfly" my go-to Mariah album whenever I need to practice. Other great artists who have changed my life -Stevie Wonder, Anita Baker, Whitney Houston, Joni Mitchell (yes. again), Boyz II Men, Zero 7, Incognito and the list goes on...

Q: Describe the most common type of work you do for your clients.

A: I record vocals and voiceover in English and Hebrew, and I absolutely love it! I love my job and I love connecting with other artists and create new music with them.