Lyric Video Producer & Canvas

Q: Tell us about a project you worked on you are especially proud of and why. What was your role?

A: I'm very proud of my series of lyric videos for Autograf. We've animated almost every track from their album.

Q: Analog or digital and why?

A: If it looks good or sounds good - that doesn't matter.

Q: What's your 'promise' to your clients?

A: Follow all the guidelines strictly and to be on time

Q: What do you like most about your job?

A: Every project is something new plus I like to add these music tracks into my spotify playlist

Q: What questions do customers most commonly ask you? What's your answer?

A: Sorry, we sent you the wrong lyrics, may we change this word, please? - Sure, that's very simple :)

Q: What's the biggest misconception about what you do?

A: Some people think that lyric video production is very simple, but there are thousands of elements (like every word should be animated for example) which should be processed and that might be even the most complex task in music video production.

Q: What questions do you ask prospective clients?

A: Which lyric videos do you like the most?

Q: What advice do you have for a customer looking to hire a provider like you?

A: Let your eyes decide. If you like previous portfolio projects - you are completely on the right way

Q: What was your career path? How long have you been doing this?

A: Since 2012, always knew that lyric video production is a very important oart of music business

Q: How would you describe your style?

A: Very smooth lyrics animations and creative backgrounds

Q: Which artist would you like to work with and why?

A: I'm happy to work with my EDM customers, just think that might be cool to add some POP artists into the list like The Weeknd, Bruno Mars and Ariana Grande. I like their voices a lot.

Q: Can you share one music production tip?

A: Just be yourself as much as possible. Music industry is a mix of unique personal talents.

Q: What type of music do you usually work on?

A: Personally I like: EDM, Country and Pop

Q: What's your strongest skill?

A: Building the logic of a lyric video

Q: What do you bring to a song?

A: I always try to mix different design and production styles, so I could get something unique what matches the vibe of the audio track

Q: What's your typical work process?

A: Global Plan > Specific Ideas > Raw Preview > My Revisions > Re-Mix > Customer Revisions > Re-Mix > Video is ready. Usually I start with the plan for the track. Then I'm looking for some creative ideas for different parts and then mix it all together in one video. This video is a draft which should be re-made then, and only the next version is ready for review by customer. Sure, a couple of revisions rounds needed then too.

Q: Tell us about your studio setup.

A: Top-grade PC

Q: What other musicians or music production professionals inspire you?

A: I prefer to find inspiration in music, track always gives the right vibe

Q: Describe the most common type of work you do for your clients.

A: Lyric video production and animated music videos