Tell us about a project you worked on you are especially proud of and why. What was your role?
The project I'm most proud of is my placement on 50 Cent's album Before I Self Destruct. At the time I was producing, there were a lot of naysayers, and that shut them up. I produced the track "The Invitation". I ended up getting co-production (which was totally fair) because I made the made the beat. It was mixed an edited by Ty Fyffe, Lew Savage and Steve Baughman which gave it the polish it needed for the album.
What are you working on at the moment?
Making some hot pop records to shop around.
Is there anyone on SoundBetter you know and would recommend to your clients?
Brand spanking new here, but there are a lot of awesome talent on here!
What's your 'promise' to your clients?
My promise is to deliver a hit record.
What do you like most about your job?
I have the freedom to make whatever I want!
What questions do customers most commonly ask you? What's your answer?
Question: "You made that?" Answer: "Yes".
What's the biggest misconception about what you do?
The biggest misconception is my ability to create so well in multiple genres. Someone could watch me make a track from start to finish and still won't believe that I did it!
What advice do you have for a customer looking to hire a provider like you?
I would say TOTALLY ignore my body of work. Just because you see a ton of hip-hop and pop records doesn't mean I couldn't produce a rock song etc.
If you were on a desert island and could take just 5 pieces of gear, what would they be?
A computer, fl studio, m-box mini, a mic, and a pair of headphones.
What was your career path? How long have you been doing this?
I started making beats in 2001, and got my break in 2007 after meeting Ty Fyffe through a mutual friend. I worked under his production company for a few years until I got signed to a label under Def Jam (Voicez Music Group). I did that until about 2010 and then left to go back home. I then started working with several music libraries to get television placements which I am doing currently.
How would you describe your style?
When it comes to hip hop records, I make very sinister sounding tracks.
Which artist would you like to work with and why?
I'd love to work with The Interrupters because I LOOOOOVEE Aimee Allen's voice.
Can you share one music production tip?
One tip I can share is either be yourself, or if you're going to run with a style, do it way better than the person you stole it from.
What type of music do you usually work on?
Mostly pop records.
What's your strongest skill?
My strongest skill is being able to work in any genre, and all of them equally well! This usually hurts me, because I don't have a "sound" that people can identify with, but I sacrifice it for musical genius.
What do you bring to a song?
I have a crazy talent of hearing what's not there, and then bringing it out in a song. It's usually the icing on the cake!
What's your typical work process?
It all depends. I might be digging for some samples and chopping up some drums, or be fooling around with a VST and try to get something cracking. I try to get the basic idea together in about 15 minutes or so, and then once I have that and I'm comfortable with it, I move on to arranging it. If I'm not feeling it, I usually trash it unless there's a hot melody or sample to save.
Tell us about your studio setup.
Currently I rock out with FL Studio and M-Audio Trigger Finger Pro. Anything else I need I would normally take into a studio and jam with some session musicians or hop on an instrument myself.
What other musicians or music production professionals inspire you?
To me, inspiration comes from many places... one day it could be Elton John or Pilot, the next day Vivaldi, Max Martin, or Lex Luger.
Describe the most common type of work you do for your clients.
Most of the work I have done has been hip hop and pop records.