After you provide any recording of your song, I'll send a FREE quality report so you can get the best of it before starting the production. That is our beginning. After this, you can give me as many instructions as you want to get closer to the song you have dreamt about.
I was born in Uruguay in 1988. Since I was a child I discovered the amusement of creating, and recording songs, opening a whole new universe from scratch. This is the way I started my professional training. In this journey I took part in uncountable musical projects of various genres, took guitar lessons and went to University. The learning process started out as a child´s play, and still is. However, in the middle of this process, I became a professional. At present I feel great pleasure in helping other artists to make their songs come true with the best possible quality. I am also passionate about creating music for audiovisual projects so as to spark the emotions the Director intends to ignite.
Throughout the years I have worked with many artists producing their songs, which enabled them to have quality material to show.
I still wish to do things and learn.
I'd love to hear about your project. Click the 'Contact' button above to get in touch.
2 ReviewsEndorse Pino Arocena
Pino is like a personal trainer, but in the industry of music. He is the indicated person when you have an idea of a song and you need advices to produce it and finish it. He understands your work and helps you find your original sound.
Ive been working with him for 2 years and he delivers songs very fast with a continuous and constant communication. What I like most, is that he is a terrific musician, making the process much easier and obtaining quality results.
I have worked with Pino several times. He transforms mi ideas into amazing professional hit songs. He is a passionate and dedicated musician, who plays all instruments and makes all arrangements. I strongly recommend his work!
Interview with Pino Arocena
Q: What's your typical work process?
A: I usually get cellphone recordings from musicians and turn that songs into material they can show to get a gig or whatever.
Q: What do you bring to a song?
A: I like a song to be human. I'm not the type of producer that will get every sound from the computer. It's usually a mix of both.
Q: What's your strongest skill?
A: I think of myself as an expert in building songs. I know where a song can get boring, or too overwhelming, etc.
Q: What type of music do you usually work on?
A: Usually Pop, Rock and everything including nylon strings.
Q: Can you share one music production tip?
A: Make decisions now, take the time now. "I'll fix it later" is not healthy.
Q: How would you describe your style?
A: Simple, clear. I don't go for really complex productions.
Q: What was your career path? How long have you been doing this?
A: I've been a musician since I remember (I'm thirty years old). At the age of fifteen I started recording my songs. Proffesionally I do this since 2013.
Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?
A: Mac, Neumann TLM 103, Guitar Alhambra, Apollo Twin, KRKs
Q: What's the biggest misconception about what you do?
A: "We'll fix it on the mix" or worse, "we'll fix it on the mastering process".
Q: What questions do customers most commonly ask you? What's your answer?
A: Most of the times I have to deal with insecurity in musicians so have to give advice more in a psicological than a musical way.
Q: What do you like most about your job?
A: When the song is ready and the musician is impressed by the result.
Q: Is there anyone on SoundBetter you know and would recommend to your clients?
A: Lucho García is a great musician who I worked with several times and has an account on SoundBetter.
Q: Tell us about a project you worked on you are especially proud of and why. What was your role?
A: I have lots of them. On the top of my head, I worked on "Nature Speaks" by Felipe Baldomir and we had a great time producing and recording the songs together. The result is so awesome.
Q: What advice do you have for a customer looking to hire a provider like you?
A: Get the best of your song and just go for it. Don't hesitate.
Q: What other musicians or music production professionals inspire you?
A: I try to get something of everything I listen. I get inspired by Bruno Mars, John Mayers or Jorge Drexlers productions. Really varied.
Q: Tell us about your studio setup.
A: Classic setup in this times with a Universal Audio Apollo Twin, a Neuman TLM103, a Rode NT3 and diverse instruments such as a Fender Bass, an Epiphone Dot electric guitar, a Seagul Godin acoustic metal string guitar, an Alhambra nylon string guitar, a japanese Fender Squier, a Novation Launchpad and an M-Audio Oxygen 49 keyboard.