COMPOSING & PRODUCING of STORYTELLING MUSIC & SOUND FOR IMAGE, THE ARTS AND ADVERTISING - The core of my work lies in the synergy between image and sound. Music & Sound Design coming from the Johnny Raw Studio has very specific features. This quality makes it very well suited for image, storytelling, advertising and branding.
Being a great match for music & sound to image, art projects or commercials alike, it puts “experience, perception, atmosphere an creating a sound-image” first.
“….Obviously, since all these features and qualities come together in the sounds I love to create, I would love to explore new ways of organizing sound for you as well…”
INDEPENDENT FASHION STUDIO FACILITIES IN AMSTERDAM
Music & sound compositions with very specific features.
Audio post production (incl. 5.1 mixing - 3D - Ambisonics ) for cinema, documentary and tv.
Facilitating recording of music and voice-tracks.
Designing the future of storytelling Music & Sound by exploring it’s impact on body and brain.
I love to explore new ways of organizing sounds.
I am very much interested in the relation between sound and the mind and how the mind handles all the information supplied to it’s unconscious.
The Johnny Raw Studio is owned by Rene Ahoud, a dedicated, experienced and practical perfectionistic – composer, producer, engineer with a background in engineering (theatre, live, studio and audio post), music (composer, producer. musician) and multimedia (engineering, recording and editing – image&sound.
Click the 'Contact' above to get in touch. Looking forward to hearing from you.
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Interview with JOHNNY RAW MUSIC
Q: What other musicians or music production professionals inspire you?
A: David Lang, Mark Hollis, Thomas Dybdahl, Alva Noto, Olafur Arnalds, Johan Johannsson, Kaki King, Brian Eno, Karlheinz Stockhausen, Iannis Xenakis, Archive, Steve Tibbets, Jana Winderen, Portishead,, Scott Walker, Janek Schaefer, Jim O'Rourke, Fennesz, Loren Connors, Noel Akchote, Tuxedomoon, Stars of the Lid, Hiatus, Sigur Ros, Nils Frahm, Swans, Asgeir, Ruichi Sakamoto. Jon Hassel, William Basinski, Lhasa de Sela, Qasim Naqvi, John Cage
Q: What's your strongest skill?
A: Use my intuition, diverse background and experience to build a strong atmosphere that brings across a story or sound image.
Q: What type of music do you usually work on?
A: I used to do triphop, downbeat electronica, alternative rock for bands I was playing in as well. I played the guitars, fiddled with electronics or did mixing. Some years ago I reinvented the joy of exploring sound and all it's possibilities and the happiness of intuition. Nowadays I incorporate experiments with field recording, granular synthesis, modular synthesis etc... in my music & sound work. Often next to acoustic or electro-acoustic instrumentation. I cooperate in and initiate art projects, explore immersive (3D) sound and reconsider ways of composing music or organizing sound. I went back to my "sonology roots", exploring the world of music and sound but the core of my work (still) lies in the synergy between image and sound.
Q: Describe the most common type of work you do for your clients.
A: I compose and produce music and sounddesign (often for image or the arts), work on audio post production (5.1. / 2.0 mixing, restoration etc..) and I facilitate recording of music and voice-tracks. Next to this I am involved as a musician in projects (guitar, electronics, exotica or mixing) and in teaching (mostly ) sound related subjects.
Q: Can you share one music production tip?
A: Work on trusting your intuition! Since there are so many possibilities, plugins, sounds, devices etc.. you basically have two options. Systematize and use models and templates OR work on a very specific approach, define very specific features that describe or suit you best. Of course this is dynamic, non-eternal. It will change as you change.
Q: What was your career path? How long have you been doing this?
A: In a non chronological fashion..... I was a teacher, composed soundtracks and library music, recorded and produced bands, did voice tracking for computer games, audio books and commercials and composed and engineered for audio-tours. I did theatre / live-sound, location sound, worked as a sound engineer for radio and television and as a technician in the audiovisual industry. All of this started after I gave up a study for social worker quite a while ago. After that I studied sonology at the conservatory and I followed the Audio Engineer course at the SAE.
Q: What advice do you have for a customer looking to hire a provider like you?
A: I know I am able to produce work that is quite accessible or even simple in a sense. My dream customer is open to some experimenting that will lead to the right atmosphere or features that are essential. To tell a story you need to be willing to explore new possibilities. You cannot always rely on clichés even though those might have worked before. Apart from experience or taste, quality is also defined by features that are fresh or might open up the future.
Q: What's your 'promise' to your clients?
A: I am very dedicated. I will go all the way. Luckily my tendency to be perfectionistic is, lately, very much counterbalanced by the joy I recovered in improvising and allowing myself to be guided by intuition. This makes the dynamics of decision-making way easier. I tend to "know & feel" faster and more skillful, that something is just right.