High-end scandinavian custom music for commercials. https://www.boahsounds.no/en Recent projects include music from emerging Scandinavian artists, for a Lamborghini TV show airing in Dubai this autumn.We believe in creating an experience for the audience by using the right music, this will help your brand to be a part of people's lives.
Boah Sounds specialize in production and licensing of music & voice-over for television, films and commercials. We believe in creating an experience for the audience by using the right music, this will help your brand to be a part of people's lives. Your brand is going further in helping your audience find new music, just like a friend recommending a new album.We strongly believe in the creative talents from indie artists, to help you ingrain your brand into the culture of your target consumer
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Interview with Arne Jakob - Boah SOunds
Q: Tell us about a project you worked on you are especially proud of and why. What was your role?
A: Our current project 'Where is my Lamborghini' where I am the music supervisor.
Q: What are you working on at the moment?
A: We're working on a TV show airing in Dubai,called Where is my Lamborghini, where we will be placing music from some of Scandinavias finest artist in country, pop and hip hop.
Q: Is there anyone on SoundBetter you know and would recommend to your clients?
A: Thomas Daniel.
Q: What type of music do you usually work on?
A: Pop, cinematic, reggae, soul
Q: What's your strongest skill?
A: Adding dynamics and beats to music.
Q: What do you bring to a song?
A: Creativity and unexpected elements to create something a bit different to enhance the listeners experience. We really like creating music with meaning, not just layers of repetetive tracks.
Q: What's your typical work process?
A: We start of talking about the project; Target group, product, length of film, reference music, and then we start sending a fine selection of few tracks, where we analyze and discuss the way forward. Very often we agree with the client to put our personal taste of music aside, and focus on what the target group for the film would actually listen to, and how we can surprise and inspire the target group by giving them music from artists they haven't heard before. We very often read through European music magazines, and analyze emerging artists in Spotify playlists, where we contact the ones we think would be a good fit, and move on from there.
Q: What other musicians or music production professionals inspire you?
A: At the moment, Scandinavia has some of the worlds top class songwriters, in indie pop and actually also hip hop. Great talents are emerging from small places up north you wouldn't almost think people lived, creating music for the masses all over the world.
Q: Describe the most common type of work you do for your clients.
A: I help my clients finding the right music or voice over for any type of commercial or filmscore. We have some of Scandinavias top producers in our team, and our expertise is finding the ONE you need for your project. I will always be the point of contact, to ensure quality delivery on time. My background as composer and studio musician has given me really good skills in understanding the clients needs, not to mention the target group for the commercial film.