Pop Production

Q: What's your 'promise' to your clients?

A: To deliver the highest standard of production and help them progress their careers.

Q: What advice do you have for a customer looking to hire a provider like you?

A: Go with someone who specializes and knows your genre inside out.

Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?

A: My beautiful fender strat, DJ decks, some speakers for a desert island party, a grand piano if you could fit it on the boat...and a really loud mic to let people know I'm here so they can join the party.

Q: What was your career path? How long have you been doing this?

A: I started producing pop five years ago because I was in an Indie band and we had no money to record, so I started more out of necessity that anything else. That's when I fell in love with the whole process, and its been that way ever since :)

Q: How would you describe your style?

A: EDM pop that you can listen to in the club or in your car!

Q: Which artist would you like to work with and why?

A: Flume, to learn his secrets of sound design.

Q: Can you share one music production tip?

A: Don't overdo it, sometimes space has its place as much as notes and rhythm.

Q: What's your typical work process?

A: It really differs for each project. I like to start a session with the song in its rawest form when starting a production or remix, to capture the emotion of the track first. If a song is great in its barest form, you really get off to a running start.

Q: Analog or digital and why?

A: A combination- Gotta love the hardware 1176, but digital has its place in modern productions for precision with in the box mixing.

Q: What do you like most about your job?

A: The uniqueness of every day. I never know what the next project will involve as every song and artist is different, that makes every day exciting and keeps things fresh for me.

Q: What type of music do you usually work on?

A: EDM Pop

Q: What's your strongest skill?

A: Remixing, production and songwriting.

Q: Describe the most common type of work you do for your clients.

A: Production and remixing for EDM Pop

Q: What's the biggest misconception about what you do?

A: That I am a professional pusher of buttons and part time twister of knobs and faders.

Q: What do you bring to a song?

A: I approach a song with melody in mind first always. I bring strong memorable hooks to a song that will hopefully make a lasting impression on the listener. I always want to make sure the hooks and melody draw in the listener immediately and that the rest of the song keeps them there.

Q: Tell us about your studio setup.

A: I run my audio through a Focusrite Scarlett 2i2. I run Komplete 11 from an external hard drive into my M-Audio Keystation 49.

Q: What other musicians or music production professionals inspire you?

A: My music inspiration is a melting pot of the greats from before my time some exciting breaking artists. I guess on my Spotify you might find, Fleetwood Mac, The Beatles, Radiohead, Michael Jackson, T Rex, Abba, Cindi Lauper, Arcade Fire, Taylor Swift, Sigrid, St. Vincent, Lorde, Blur and a whole lot more!