My goal is always to connect with the feeling of the song. I see my job as bringing different aspects of the track in and out of focus to lead the listener through the most important moments. My specialty is using my technical prowess to highlight what is already brilliant about your music, which is why I'm the best choice for your next project.
Freshly Baked Studios is owned and operated by Alexander Almgren, a music producer from Yorkshire, England. His credits include 17 albums that have reached the top 20 on the Billboard 200, five of which have reached the top three. He has worked with artists such as Born Cages, Skylar Spence, Bondax, Brand New, Dar Williams, Vanessa Carlton, and Smoke DZA. He worked on Born Cages’ acclaimed track “Don’t Look Back,” for which he received a gold record in 2015.
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- Skylar Spence
- Born Cages
- Dar Williams
- Vanessa Carlton
- Smoke DZA
- Brand New
- Alice Ripley
- Andy McKee
- Antigone Rising
- Band Practice
- Blak Emoji
- Blonde Maze
- Blood Moon
- Blue Belt
- Carpark Records
- Cinematic Music Group
- Farewell Republic
- Felicia Douglass
- Glass Gang
- Hana ACBD
- Michael Mason
- Momo Ishiguro
- Natural Stranger
- Nippsey Hussle
- Pet Gracie
- Satellite Mode
- Shapes On Tape
- Slate Media
- Soho House
- Starlight Girls
- Tap Management
- Teen Body
- The Japanese
- The Mells
- Tracee Owo
- Washington Square Music
- Young Yeller
17 ReviewsEndorse Alexander Almgren
I worked closely with Alex to turn two demos into fully produced and mixed tracks. His deep knowledge of the technical aspects of production and mixing, as well as his fluency across a bewilderingly vast number of genres, has made him an indispensable collaborator for this project.
Alex's studio is a one-stop shop for producing tracks of extremely high caliber.
Starlight Girls has been mixing our EP with Alex and he's done an awesome job. He has great taste, a great ear, and is super responsive. We've been collaborating remotely and the process has been a breeze. Book this guy immediately.
I took what I considered my best DJ mix to Alex a few months back, and he found and fixed a ton of spots where it was clipping, the bass was dirty, the highs were muddy, and turned it into the gold it should have been.
If I could have sonic babies as good as Alex makes them I'd have a huge child support bill. Will definitely be coming back.
and turned into a glimmering masterpiece. Work with Alex
Done a few tracks with Alex with straight up satisfaction. Easy, fun and cool to work with. His energy definitely helps and it shows in his recording and mixes.Just feel comfortable working with this dude vibe wise and sound wise. -
After working with him for several years now, it’s clear that Alex is the kind of engineer an artist always hopes to meet. He doesn’t simply finish your product - he immerses himself in your vision it and takes it beyond what you could’ve imagined. His talent, musical intuition, and personality make creating music a truly great experience. I couldn’t recommend him more
Alex is skilled, professional, and friendly - and his mixes sound incredible. He took 20 channels of live audio with tons of bleed and made them into a beautiful track. He has a musician's ear, and works to serve the song first - and he doesn't shy away from gritty work. I can't recommend Freshly Baked enough, and I can't wait to work with Alex again.
I would recommend Freshly Baked Studios in a heartbeat! Alex is a musical powerhouse who makes the creative process fun and easy. It's a great place to make some music!
Alex’s attention to detail, clear communication, and incredible musical sense elevated our project to a new level. He worked diligently and listened to our input, consistently exceeding our expectations. We couldn’t be happier with the results of our work with him and cannot wait to do it again.
Alex is an absolute master! He brought my music to life and realized exactly what I heard in my head. It was a thrill to work with him, and I highly recommend him to anyone looking to have their music beautified. The guy's a genius!
Our project would not have been possible without the flexibility and painstaking attention to detail of Freshly Baked. Alex puts his heart into every project. He's able to consistently deliver tracks that have all the power of the Top 10 but with handmade careful attention.
Amazing guy and amazingly talented. He’s helped breathe a new life into my music by implementing his expansive knowledge of sound and musical expression without compromising my artistic visions. Highly Recommended!
alex and i have worked on four records now, going back to 2011. he is able to offer his expertise as an engineer, producer, and mixer to ensure the best possible product, and i couldn’t be happier with the work he’s done. he’s a consummate professional, is always striving to improve the quality of his work, and inspires me to realize the visions in have in mind. would recommend !
This dude mastered my album and mixed down one of my tracks--amazing results. He definitely knows how to work in the studio. Well worth my money, will be coming back again next time I need more stuff mastered. I recommend!!!
Alex is a fantastic engineer and mixer AND- more importantly- he's an excellent listener, feeler & artist. He emotionally inhabits the tracks that he's working on and goes deep. Recording and mixing with him was a total creative joy.
Definitely recommend. Worked with Alexander (Freshly Baked Studios) for my most recent release. It was last a last minute request and he got it done super quickly but without taking any shortcuts. He worked with me to understand exactly what sound I was looking for and had input when I needed a second opinion. He's really into the work he does and it shows in the final product.
I've had the pleasure of using Alex's services a few times before. Every time he delivers the goods, quickly and with great results. His attention to detail, work ethic and personable and professional approach makes him a delight to work with!
Interview with Alexander Almgren
Q: Analog or digital and why?
A: I honestly don’t care — plugins, outboard, it doesn’t matter. It's about how I hear it. They are all just tools and I'm happy to use whatever works. It’s ultimately about the song and how it makes you feel — is it a bumping club song, or a more thoughtful singer-songwriter jam? Different sorts of songs require different sorts of tools. That said, I like the idea that when the sound leaves the computer and all my outputs go to this gear in the analog domain, it's something real as opposed to just 1s and 0s. It makes the music thicker, warmer, creamier. For me, recorded music needs to sound natural and musical, but also at the same time in control, and my setup helps me do that. I have an ITB (inside the box) version of this setup just in case a unit is down. Both the ITB and analog versions sound really close — some of my gear I don’t have emulations for but the counterparts essentially perform similarly; I’m not a snob, I can’t always tell the difference. I can definitely tell the difference between 1176’s and my Waves plugin — my hardware is much crunchier and crispier.
Q: What's your 'promise' to your clients?
A: I promise to give every track everything I have. Each and every client will get my best work, no matter what.
Q: What do you like most about your job?
A: I like connecting with people over their art and helping take their music to the next level.
Q: What's the biggest misconception about what you do?
A: The biggest misconception I've encountered is that mixing is simply about balance.
Q: What questions do you ask prospective clients?
A: I ask about the backstory of the song, the feelings that surround it, and what the song's message is.
Q: What advice do you have for a customer looking to hire a provider like you?
A: Take your time to produce the best work you can make by yourself before you bring it to me! Half the fun of making music is for me to embody what you're actually after. This helps the whole creative process run smoothly and helps make more complex art.
Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?
A: I would simply take one piece of gear actually: ASC Attack Wall. Monitoring is everything!
Q: What was your career path? How long have you been doing this?
A: I was trained in jazz and classical music, and went on to study popular music and music technology at the University of Huddersfield. After graduating, I moved to New York City to work with Neil McClellan at The Lodge Music Production House, where I created advertising music for products such as Dentyne gum and Hot Wheels toy cars. Not long after, I began working with Gary Philips on production for a major children’s music brand, as well as working with various Razor & Tie Recordings artists. I continue producing children’s pop music to this day, which requires me to identify each component of a successful pop song in order to recreate it. This process has helped me develop a hyper-awareness of what goes into the production of a hit song. In 2015, I opened Freshly Baked Studios in the Crown Heights neighborhood of Brooklyn, where I produce for a wide variety of artists. I have a total of ten years working professionally in the industry.
Q: How would you describe your style?
A: I would describe my style as always moving, always changing. This applies both to my techniques as well as the way I ride each individual instrument around the track so nothing is ever static. Tracks fall flat if you don't move everything, so keep riding!
Q: Can you share one music production tip?
A: I use Massey Tapehead plugin on almost every track; it makes playback sound as if from tape. You can dial it in with three different flavors. It thickens up the sound, almost like preheating the oven before you put the dough in. You can thicken it up a little bit, or you can go full-on crunch for an analog, vintage sound, which is what I’m after in this world of sterile, computer-conceived tracks. The harmonics and distortion the plugin provides are also key to finding that warmth.
Q: What's your strongest skill?
A: My strongest skill is my ability to interpret exactly what the client is after. Working on Kidz Bop tracks for so many years has helped me develop an encyclopedic knowledge of sounds, gear, and instruments. If my client gives me a reference for what they want, I can dial it up in a jiffy. This saves time and will have you playing and experimenting on the track before you know it.
Q: Tell us about your studio setup.
A: My studio — Freshly Baked Studios — is a digital/analog hybrid studio. I have lots of equipment in an amazing-sounding, comfortable room.
Q: What other musicians or music production professionals inspire you?
A: Michael Brauer is the ultimate mix-master and producer. He really captures the moment and immortalizes the feelings within the song as something tangible in a way I find incredible. I take a lot of my influence from him.
Q: Describe the most common type of work you do for your clients.
A: The most common work I do with clients is producing, mixing, and mastering. I take their songs from demos or rough mixes to fully produced, radio ready products.