
🔥 EDM/Pop/urban songwriter & producer with 10+ years in the industry. From charting singles to sync placements, I bring fresh melodies, polished productions, and professional delivery for artists and brands.
🎶 Hi, I’m Alessandro Gemelli – songwriter, producer and music consultant with over a decade of experience in the music industry.
I started my career in the European Dance/EDM scene, producing tracks that blended energy, melody and powerful drops. That background shaped my ear for catchy toplines, impactful builds and modern sound design, which I now bring into Pop, Urban and Sync productions.
Today I specialize in creating radio-ready songs and sync-focused music that combine the immediacy of EDM with the storytelling of pop. My productions have been released on digital platforms, received national airplay and been featured in live shows and media projects.
👉 Services I offer on SoundBetter:
Production & Arrangement – full tracks from idea to polished instrumental.
Mixing for demos & releases – clean, balanced mixes with industry-standard sound.
Sync-ready music – original tracks for advertising, film, fashion and digital media.
📌 Why hire me?
I combine the energy of EDM with the polish of modern pop and urban music, delivering tracks that feel authentic and competitive. My workflow is fast and professional: you’ll receive stems, mixes and demos organized and ready for release or pitch.
If you’re looking for a versatile partner who can merge club-ready energy with commercial appeal, let’s create something that stands out together. 🚀
Would love to hear from you. Click the contact button above to get in touch.
1 Reviews
Endorse Alex TwinsWorking with Alessandro has been an absolute pleasure. His musical vision is inspiring, and his songs carry both emotional depth and professional quality. He communicates clearly, brings great ideas to the table, and knows exactly how to translate his artistic intent into music. Every step of the process felt smooth and collaborative, making it a truly rewarding experience. I would highly recommend Alessandro to anyone looking for a talented and professional artist to collaborate with.
Interview with Alex Twins
Q: Tell us about a project you worked on you are especially proud of and why. What was your role?
A: I worked on a project that blended pop and dance elements for a live performance. I handled songwriting, arrangement, and production—proud because it captured both energy and emotion, and connected with a large audience.
Q: What are you working on at the moment?
A: I’m currently building a sync-ready catalog while producing pop/urban tracks for emerging artists. At the same time, I’m working on custom music for fashion events, runway shows, and brand presentations, as well as soundscapes for exhibitions and trade fairs.
Q: Is there anyone on SoundBetter you know and would recommend to your clients?
A: Not yet personally, but I value collaboration and I’m always open to recommending trusted professionals.
Q: Analog or digital and why?
A: Both. Digital for speed and flexibility, analog for warmth and character.
Q: What's your 'promise' to your clients?
A: Professional, organized, and market-ready music delivered with creativity and passion. HIT song can't be promised, but I will do my best for make you happy and deliver a PRO results. the rest will be history!
Q: What do you like most about your job?
A: Transforming an idea into a finished song that makes people feel something real and pressing buttons in the studio!
Q: What questions do customers most commonly ask you? What's your answer?
A: Clients often ask about delivery time and how the collaboration works. My answer: I usually deliver within 5–10 days and keep communication clear and transparent, making the process smooth and creative.
Q: What's the biggest misconception about what you do?
A: That production is just “making beats.” It’s actually about shaping an entire experience—from emotion to technical delivery.
Q: What questions do you ask prospective clients?
A: I ask about their vision, references, and purpose: is the track for release, sync, or demo? That helps me shape the right production.
Q: What advice do you have for a customer looking to hire a provider like you?
A: Be clear on your vision but open to collaboration—I’ll bring your ideas to life while adding professional polish and creative value.
Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?
A: Laptop with DAW, audio interface, a good condenser mic, MIDI keyboard, and headphones. and probably my beloved Moog Model D from 1974.
Q: What was your career path? How long have you been doing this?
A: I began in the European EDM scene, then expanded into pop and sync productions. I’ve been doing this professionally for over 10 years.
Q: How would you describe your style?
A: Energetic yet refined: club-inspired productions with pop storytelling and urban freshness.
Q: Which artist would you like to work with and why?
A: I’d love to collaborate with artists who blur genres, like The Weeknd or Dua Lipa, because they balance mainstream appeal with innovative production.
Q: Can you share one music production tip?
A: Focus on the vocal. the vocal should always remain the emotional center of the production. keep it simple, and for Dance music, let the people feel the energy.
Q: What type of music do you usually work on?
A: Pop, Urban, Dance/EDM or HipHop, and Sync-focused tracks.
Q: What's your strongest skill?
A: Turning ideas into fully structured, competitive songs—bridging creative songwriting with professional-level production.
Q: What do you bring to a song?
A: Energy, emotion, and clarity. My EDM roots give my productions punch and impact, while my pop background ensures the song connects with listeners.
Q: What's your typical work process?
A: I start with the concept—melody, mood, or lyrical idea—then build the production around it. I share drafts quickly, gather feedback, and refine until the track feels authentic and polished.
Q: Tell us about your studio setup.
A: My setup is hybrid: a powerful DAW environment with industry-standard plugins, analog preamps and converters for warmth, and a carefully tuned space for mixing and production. Basically im using Pro Tools but can work with Logic and Ableton as well.
Q: What other musicians or music production professionals inspire you?
A: I get inspired by producers who merge strong songwriting with cutting-edge production, like Max Martin, Timbaland, or modern EDM crossover acts.
Q: Describe the most common type of work you do for your clients.
A: I mostly produce pop/urban tracks with a radio-ready sound, as well as sync-oriented music for advertising, fashion, events like runway shows, presentations, and trade fairs, and digital media.
- Full instrumental productionContact for pricing
- Sound DesignContact for pricing
- EditingContact for pricing
- Film ComposerContact for pricing
- Mastering EngineerContact for pricing
- Mixing EngineerContact for pricing
- PianoContact for pricing
2 free revisions, delivery in 5–10 days. Final files sent after full payment. Publishing rights retained unless buyout agreed. Credit as Songwriter/Producer required.
- ATC SCM25
- Dangerous 2Bus +
- Prophet6
- Moog Model D 1974
- Oberheim OB6
- Juno 106
- SSL Comp
- Manley Voxbox
- Neve 1073
- SSL Fusion
- Wes Audio Prometheus
- Antelope Orion 32 Gen4
- Neumann Mics (km184 U87) Upright Piano.