Tell us about a project you worked on you are especially proud of and why. What was your role?
Damage - Do Me That Way, my younger brother was with me to see what I do, and a project for a national charity where I was able to produce and develop singers and rappers and musicians creating tracks that raised money for the charity but more importantly raised the confidence of people who society wrote off and created some beautiful music.
Producer, music director, engineer, co-songwriter
Analog or digital and why?
Both! Digital is convenient and versatile but analog is warmer and has character
If you were on a desert island and could take just 5 pieces of gear, what would they be?
Laptop, Sony MDR V6 headphones, keyboard, guitar,
What was your career path? How long have you been doing this?
Started in the 90's left the industry for a while but still did charity projects and occasional freelance work, now Back For Good (sounds like a good song title :-)).
How would you describe your style?
Mainstream melodic with a spicy twist and loads of mmmm YEAH!
Can you share one music production tip?
Always record the first practice run while "setting levels" without the artist or musician knowing.
What's your strongest skill?
Ability to translate what I hear or what someone is bringing to me and then taking it to A finished product that all involved are happy with and proud of.
Tell us about your studio setup.
Software have protools prefer using Reason as it reminds me of a traditional studio setup eg 2inch, mixing desk and modules, Maudio soundcard, tascam firewire desk, mackie monitors, best of all my ears. I have worked in various studios with varying degrees of quality equipment, and varied quality of engineers, equipment doesn't make great music, people do.
What are you working on at the moment?
Duo called ZuluBlack, watch out for them
What's your 'promise' to your clients?
I work to a standard not a price.
What do you like most about your job?
Freedom of expression, listeners reactions.
What questions do customers most commonly ask you? What's your answer?
How did you think of that? Where'd that come from?
Dunno! Just felt it.
What's the biggest misconception about what you do?
Anyone can do it!
What questions do you ask prospective clients?
What do you want to achieve, what direction are you looking to go? Why?
What advice do you have for a customer looking to hire a provider like you?
Communication is key
Which artist would you like to work with and why?
Lalah Hathaway and Sia, vocal ability and adventurous songwriting
What type of music do you usually work on?
Ranges from Pop, soul, electronic to indie rock
What do you bring to a song?
My focus on bringing out the best performance and working to bring the best out of a song, whatever my role is, and the ability to do it.
What's your typical work process?
Find out what the direction of the project is bounce ideas, start vibing!
What other musicians or music production professionals inspire you?
Ennio Morricone, Clare Fischer, Teddy Riley, Tony Maserati, Dave Way,
Describe the most common type of work you do for your clients.
Production, revamping songs