Jo Paulo, A music producer with 10+ years experince of working in studio, recording, mixing and mastering, music production and all studio services. Profesional level in DAW Logic Pro X: working with vocals, instruments and MIDI's. Specializing in genres, Hip Hop, RnB, Electronic, Dance, Pop, Urban and World. Available for hire now.
Jo Paulo is a UK based music producer/composer who specialises in working on various genres. His passion for music came from an early age of ten when he used to spend hours listening to House and Hip-hop music mainly from European and American artists.
Jo Paulo was born in Viana do Castelo, a beautiful city in Portugal where he was inspired by various artists and genres. As a child he took part in most of his school and inter-school events and competitions which then sparked his interest in composing and producing music.
Jo Paulo discovered his music making skills in "MUSIC 3000" a game for the playstation 1. He then went on to make beats on the Reason 3 platform on windows, which enhanced his ability of creating and structuring songs as a producer. Jo Paulo joined a group named 'UC-US' which comprised of singers and rappers in the year 2005, this is where he was given the opportunity to draw public attention to his talent and understanding of music. This marked as a platform for learning where he gained experience of organising recording sessions with various artists such as Chris CG and Ultra to name a few, with Jo Paulo being the sole producer of inhouse projects. The experience gained from here helped him shape his career in music production along with improving his professional skills of working with different genres and performing with various artists.
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Interview with Jo Paulo
Q: Tell us about a project you worked on you are especially proud of and why. What was your role?
A: My third single 'To the Rhythm' with Daniela Rhodes & Doez. One of my favourite collaborations with 2 amazing artists. We brought good energy, positivity and flavour to this song which also includes my first Music Video.
Q: What are you working on at the moment?
A: My first solo EP - dance, Electronic, Garage and Urban music.
Q: Is there anyone on SoundBetter you know and would recommend to your clients?
A: Zaneita Kartel, an amazing singer/songwriter, producer and engineer.
Q: Analog or digital and why?
A: Analog for that raw and original feel. Digital for a modern satisfaction.
Q: What's your 'promise' to your clients?
A: To make sure the customer is always happy with the service and communication.
Q: What do you like most about your job?
A: Meeting and networking with music souls from around the world. Sharing the same energy for music.
Q: What questions do customers most commonly ask you? What's your answer?
A: What genre do you specialize in? Open Format
Q: What's the biggest misconception about what you do?
A: Understanding of working on multi genres.
Q: What questions do you ask prospective clients?
A: What is your musical need? What sound do you specialize in? Your inspirations?
Q: What advice do you have for a customer looking to hire a provider like you?
A: Always look for genuine rated people, with good energy and affordable prices.
Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?
A: Piano, Accoustic Guitar, Drumset, Pen & Pad, Tambourine
Q: What was your career path? How long have you been doing this?
A: Started at the age of 17, self taught music producer and engineer.
Q: How would you describe your style?
A: Electronic, Modern, Mutli Cultural and Positive.
Q: Which artist would you like to work with and why?
A: I would love to work with Adele, her voice just brings so much energy and soul to any song and together we would make magic.
Q: Can you share one music production tip?
A: Always keep an opend mind and don't get over excited until you feel it's right.
Q: What type of music do you usually work on?
A: Electronic, Hip Hop and world.
Q: What's your strongest skill?
A: Beat production, Editing, Sound Design.
Q: What do you bring to a song?
A: Good Energy, Positivity, Flavour, Quality, Diversity
Q: What's your typical work process?
A: Relaxed, Good Energy, Open to feedback and customer needs.
Q: Tell us about your studio setup.
A: DAW Logic Pro X, KRK Rokits, Scarlett Soundcard, Midi Keyboards, Rhodes Mic
Q: What other musicians or music production professionals inspire you?
A: Dr. Dre, Timbaland, Scott Storch, Disclosure, Calvin Harris, Faithless,
Q: Describe the most common type of work you do for your clients.
A: Mixing & Mastering services, Beat Production, Remixes, General audio editing.