Music Producer & Songwriter

Q: What questions do you ask prospective clients?

A: What sound are you trying to create? What your inspiration was? Is it for any sync placements? Do you have a deadline for the project? Who is your target audience? What's your budget?

Q: Analog or digital and why?

A: Digital. Everything is currently going that way even currency. Old might be gold but... idk. It's less bulky too!

Q: What do you like most about your job?

A: First of all, it's not a job. What I like about my art is the free flow of creativity. Anything goes! Plus there's no strict daily schedule like regular 9-5 so that's a plus!

Q: What questions do customers most commonly ask you? What's your answer?

A: Do I request publishing or composer royalties? It depends on the agreement with the client. With a good budget or ghost services, the client can keep 100%.

Q: What's the biggest misconception about what you do?

A: You cannot make a career out of music. Sometimes people just want to do stuff they are passionate about and why not make some money while at it?

Q: What advice do you have for a customer looking to hire a provider like you?

A: Have a clear vision as to what you need for your musical career and a budget for it. Also, be as transparent as possible in terms of payment timelines and the purpose of the contract so we can work something out.

Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?

A: My MacBook, a solar charging system, some mixing headphones, an audio interface, and a dynamic mic.

Q: What was your career path? How long have you been doing this?

A: I started writing creatively since I was young but my first official single was out in 2017. In 2019 is when I decided to pursue a career as a musical artist. So far so good. I wish to expand the Cwezy Music label globally and sign some amazing talents while at it. Started WOCKE as a unit of empowering womxn creatives in Kenya it is yet to start its operations since we were first dealing with legalities.

Q: How would you describe your style?

A: The vibe is infinite

Q: Which artist would you like to work with and why?

A: I have a couple in mind but the first would be Halsey, her voice is just amazing!

Q: Can you share one music production tip?

A: You don't need expensive gear to make it work.

Q: What type of music do you usually work on?

A: I pick out elements from: Pop, Rock, Reggaeton, Hip-Hop (melodic, virtual, emo-trap), Alternative R&B, Afrobeats

Q: What's your strongest skill?

A: Lyric songwriting and melody formations

Q: What do you bring to a song?

A: I'd say Genius magic.

Q: What's your typical work process?

A: For beats, I come up with these melodies in my head, hum them out or sing jibberish on a voice recording on my phone then create it on my DAW as I get the keys. Once I make the melody, I bring in the chords then drums and leads last. At this point, anyone I am working with is invited to two video listening sessions to critique the beat's progress. Sometimes artists may have a main instrumental in mind so I also have to put that into consideration. For songwriting, I listen to the beat once and resonate it with a mood or vibe, from then I freestyle on a voice recording then write and give the song structure. Other time's the artist gives the topic and I write a concept around that.

Q: Tell us about your studio setup.

A: For big projects, I hire out professional studio spaces but I generally work with mobile studio gear which enables me to travel anywhere in the world and spread the magic. A Macbook Pro, midi-keyboard, drum pad, mixing headphones, and an audio interface. For vocal recording, I also bring a mic, preamp, and a portable vocal shield. Sometimes we complicate stuff but all I really need is my Mac and my mixing headphones.

Q: What other musicians or music production professionals inspire you?

A: Brandon Flowers, Tainy, WondaGurl, just to name a few.

Q: Describe the most common type of work you do for your clients.

A: Ghost production and song-writing for sync and billboard placements.

Q: What's your 'promise' to your clients?

A: I like to underpromise so I'm able to over deliver. So really expect a blunt pitch.