Robby Powell on SoundBetter

Crave that original SSL sound? Look no further!

I'm a Swedish mix engineer who truly puts the artist and the song first. No vision or idea is to crazy - I'll make sure you sonically will get there.

I'm specialised in mixing acoustic instruments and genres like pop, rock, country, folk, singer/songwriter.

Let's start a conversation :)

I'd love to hear about your project. Click the 'Contact' button above to get in touch.

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Interview with Robby Powell

Q: Analog or digital and why?
A: Why choose? It's a great combination!
Q: What's your 'promise' to your clients?
A: If I feel I can't deliver - I own it and make sure that the client gets what they want and maybe that's not me.
Q: What do you like most about your job?
A: The music. Cannot get enough of music!
Q: What questions do customers most commonly ask you? What's your answer?
A: Do you also master? No, that's a separate profession.
Q: What's the biggest misconception about what you do?
A: Oh, so you're a DJ?
Q: What questions do you ask prospective clients?
A: It differs. But mostly, 'who are you as an artist?'
Q: What advice do you have for a customer looking to hire a provider like you?
A: Just be honest about what you want and what your vision is
Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?
A: Why would I need gear on a desert island? Imagine the sand everywhere.. no, gear is not that important!
Q: What was your career path? How long have you been doing this?
A: Been in the industry for over a decade, started out as a FOH engineer
Q: How would you describe your style?
A: I like when clean things get a little dirty. For something to sound good, something else has to sound bad - but what if that bad sound is really cool? That's what I look for!
Q: Which artist would you like to work with and why?
A: Matt Nathanson, he seems like a cool, humble guy!
Q: Can you share one music production tip?
A: You can't polish a turd!
Q: What type of music do you usually work on?
A: Any that moves me
Q: What's your strongest skill?
A: Less is more.
Q: What do you bring to a song?
A: I always bring honesty. If I feel I can't deliver - I own it and make sure that the client gets what they want and maybe that's not me.
Q: What's your typical work process?
A: Typically starts with a conversation about the finished product. What should it sound like and WHY? Then on to some in-the-box editing to make sure that the tracks sound their best. Then I'll do a rough mix and send that revision to the customer just to make sure we're moving towards the target. Then after that it's just minor adjustments to get to a finished mix.
Q: Tell us about your studio setup.
A: Hybrid setup with the SSL XL-desk as hub. A selection of hardware units such as an 1176 Blue stripe, SSL EQ's and SSL bus comp
Q: What other musicians or music production professionals inspire you?
A: People who keep it simple to get to the point
Q: Describe the most common type of work you do for your clients.
A: Mixing, both stems and multitracks