Brad Cox on SoundBetter

I work with some of the biggest names in the business over the last 15 years. I work currently work with producer Mike Clink (Guns n Roses, Megadeth, Metallica) doing mixing, co producing and writing with his artists. Mixed for T Pain, Krizz Kaliko, Slash (G n' R), Futuristic, Moonshine Bandits, Demun Jones, DMC (Run Dmc), Sticky Fingaz and Onyx.

Producer, Mixer, Songwriter and Artist based out of Atlanta and Los Angeles. Dozens of song placements for various hit TV show/movies and networks including NETFLIX, ABC Family, Fox, Disney, Universal, MTV, NFL,VH1, MGM, & CMT. Songs in various ad campaigns worldwide. Brad is also partners in the publishing company "Black Paw Music" with legendary producer, Mike Clink. Worked with a lot of Hip Hop artists also including T Pain, Krizz Kaliko, Futuristic, Mooshine Bandits, DMC (Run Dmc) Sticky Fingaz, Onyx and Demun Jones.

Songs on numerous Billboard charting albums, top 40 Pop, Rock and Sirius/XM stations written, mixed and produced by Brad. Charted all across the world in Pop, Blues and Rock genre's.

Signed to Dave Ellefson from Megadeth's label EMP as the singer, writer and producer for metal band "American Terror" featuring members of Skid Row and Sugar Ray.

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Interview with Brad Cox

Q: Tell us about a project you worked on you are especially proud of and why. What was your role?
A: Mindi Abair and the bone shakers album. It stayed in the Billboard top 10 for a year. I was a songwriter on it. T Pain Single BB, I mixed it and just a great tune with Krizz Kaliko. "American Summer" by Moonshine Bandits and Burn County. I co produced, mixed and mastered it. Big success for the band landing on a huge Spotify editorial playlist and so much from going from the demo and taking it to that next top 40 level.
Q: What are you working on at the moment?
A: Krizz Kaliko, Burn County, T Spade, Pete Way featuring Slash, Nikki Sixx and many others.
Q: Is there anyone on SoundBetter you know and would recommend to your clients?
A: Hmm, not sure. I would have to dig around and see who's here.
Q: Analog or digital and why?
A: Both! Digital has come so far and make the work flow faster but analog adds a depth, sound and vibe that hasn't been recreated yet. You have more headroom with analog also.
Q: What's your 'promise' to your clients?
A: Major Label sound and quick turnaround time.
Q: What do you like most about your job?
A: Being creative and the excitement of artist being blown away by their mixes and releasing it.
Q: What questions do customers most commonly ask you? What's your answer?
A: Q: Can you make this louder than other records? A: The loudness war is over but yes, it will compete with Major Label artists. Q: Can you hook me up and tune my vocals too? A: Yes, it is an extra charge though. Q: I want this to bump and rattle trunks. A: Hell yes, I got ya!!
Q: What's the biggest misconception about what you do?
A: That I can only mix rap and metal. I work with Jazz artists and pop all the time.
Q: What questions do you ask prospective clients?
A: How many tracks in the song? What sound are you going for? Whats your influence? Is there any records that you love the mix on?
Q: What advice do you have for a customer looking to hire a provider like you?
A: Make sure you files are clean and organized. Not clipping or distorted. Take the time to track things right.
Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?
A: My Mac, Avid Interface, Neve 1073, LA2A and Shure Sm7
Q: What was your career path? How long have you been doing this?
A: Produced my first album in 2004 and went full-time in 2010. Started as an artist and moved into production and writing. Started in my moms basement and then when I had big artists like Lars from Rancid coming to my moms house and working with One Direction. It was time to upgrade and I bought my own building and build an amazing studio.
Q: How would you describe your style?
A: Aggressive and exciting. Punchy and wide.
Q: Which artist would you like to work with and why?
A: Kayne, Dr Dre, Jay Z and Aerosmith. So much talent and things to learn. You can never stop learning.
Q: Can you share one music production tip?
A: Gear matters! Plug ins are great and amazing but using the real thing is where its at.
Q: What type of music do you usually work on?
A: Rap, Metal, Hip Hop and Trap.
Q: What's your strongest skill?
A: Mixing hands down. I know how to make bass it hard and loud without distorting and make things exciting and aggressive without compromising quality.
Q: What do you bring to a song?
A: Everyone says I do HD mixes. Clean and massive sounding. Bass hits hard and great vocal tones. I add excitement to mixes.
Q: What's your typical work process?
A: Import session files, clean up and arrange by instrument. I mixing using in the box plug ins and outboard gear to make that bass fat and slamming in your face. Also ultra clean and wide mixes.
Q: Tell us about your studio setup.
A: Pro Tools ultimate with Avid 16x16 analog interface. Mix using analog summing including Neve, Dangerous Audio and SSL outboard. UAD, Waves, Fabfilter and Plug In Alliance plug ins.
Q: What other musicians or music production professionals inspire you?
A: Mike Dean, Dr Dre, Nick Raskulinecz, Rick Ruben, Dr Luke, Benny Blanco, Max Martin, Russel Simmons, Mike Clink,
Q: Describe the most common type of work you do for your clients.
A: Mixing and mastering for Hip Hop, Rap, Trap and Metal/