Tell us about a project you worked on you are especially proud of and why. What was your role?
The Atlanta Artists Against Gun Violence CD for the Million Mom March Foundation back in 2000. I was an Executive Producer. It was to support the family of Derwin Brown, who was shot down after winning the Sheriff of Dekalb County office. I helped compile the songs, I sequenced them, we dedicated it to Derwin's mom and had EVERY act perform at a concert at Grant Park. It was a very fulfilling experience.
What are you working on at the moment?
A final mix of a Marvin Gaye song redone by Baba Oje and The K.O.S.T., featuring J Love and Alexander O'Neal.
Is there anyone on SoundBetter you know and would recommend to your clients?
Analog or digital and why?
Sorry, I like the best of both worlds. A crystal clear version of the down and dirty.
What's your 'promise' to your clients?
They will ALWAYS get QUALITY when they do business with me.
What do you like most about your job?
No 2 days are alike.
What questions do customers most commonly ask you? What's your answer?
How did you do it? HARD WORK.
What's the biggest misconception about what you do?
That I'm a genius. I really count on a team of my peers for optimal performance levels to be maintained.
What questions do you ask prospective clients?
As much as I can to find out the details of their recording or other goals.
What advice do you have for a customer looking to hire a provider like you?
Please know that a recording studio is NOT always supposed to be a composition or rehearsal studio!
If you were on a desert island and could take just 5 pieces of gear, what would they be?
A solar powered generator, my cell phone (with charger of course), a powerful laptop and a pair of powered speakers. (All necessary cable should be thrown in)
What was your career path? How long have you been doing this?
I worked in L.A. record stores while studying music at LA City College. Then I moved to Atlanta in 1982 to work at a major music distributor while pursuing a Bachelor's Degree at Georgia State University in Commercial and Recording, with a business concentration. Finding a love of programming synthesizers along the way, I engineered at recording studios, worked in numerous positions with major labels like CBS Records, Sony Music, Columbia Records, Epic Records, Def Jam Recordings, Chrysalis and Portrait Records. I built my own 24 track studio in the 90s and left a trail that encompasses functions as an Executive Producer of the Atlanta Artists Against Gun Violence CD for the Million Mom March Foundation. I went on to manage Baba Oje of Grammy-winning group Arrested Development and them I wrote the 6-book MUSICOLOGY book series, releasing companion music CDs of talented new talent.
How would you describe your style?
FEEL GOOD MUSIC
Which artist would you like to work with and why?
Damian Marley. I can't get his CD's out of my car.
Can you share one music production tip?
Make sure your tracks are CLEAN
What type of music do you usually work on?
I'm all over the musical map - check out my MUSICOLOGY book series. I was born in Jamaica, grew up in Brooklyn, moved to Los Angeles then landed in Atlanta, which is smack-dab between New York and Jamaica. You do the math!
What's your strongest skill?
I'm great at so many things, it's hard to lock 1 down. But I'll just say making folks feel GOOD!
What do you bring to a song?
More dynamics, emotional quality and a solid sonic direction.
What's your typical work process?
It varies from day to day, but we always focus on WINNING! Once we consult with our clients and setup the game plan, it's just EXECUTION.
Tell us about your studio setup.
Running ProTools 10 & 11, with Control 24 board and other nice sound reinforcement tools. Not only do we utilize the software sounds, but we have vintage gear like the ASR-10, JV-1080 (and more), plus we utilize the talents of live musicians, something that most studios have forgotten.
What other musicians or music production professionals inspire you?
Bob Marley, Damian Marley, Quincy Jones.
Describe the most common type of work you do for your clients.
I consult and offer custom Artist Development programs to help guarantee the client's success in the music industry.