Avihai Naftali on SoundBetter

Unlock Chart-Topping Potential with Naflati: Your Premier Mixer and Producer Naflati brings unparalleled expertise in music production, with over a billion streams globally. Collaborating with icons such as Snoop Dogg, Tate McRae, Jorja Smith, and Ed Sheeran, Naflati excels across diverse genres including R&B, Pop, Latin, UK, and Hip Hop.

Proven Track Record: Over a decade in Los Angeles and Nashville, Naflati has crafted hits that resonate globally. His productions have secured numerous sync placements on Netflix, HBO, Paramount +, and have been celebrated by audiences worldwide.

Your Vision, Perfected: Naflati specializes in transforming artist visions into sonic masterpieces that captivate listeners across all platforms. Each project is approached with precision and passion, ensuring every note connects emotionally and sonically.

Client Success Stories: Naflati’s clients consistently achieve breakthroughs, with many surpassing millions of streams, embarking on successful tours, and even gracing stages like The Voice.

From Studio Apprentice to Industry Leader: Starting at Mango Recording Studio, Naflati quickly rose to become Mango's trusted recording engineer. His journey has led to collaborations with industry giants including Timbaland, Snoop Dogg, Jorja Smith, and T-Pain.

Ready to Collaborate?

Whether you're ready to dive in or have questions about my process, I'm here to help bring your musical vision to life. Share an MP3 of your music and let's start the conversation about your project today.

Click the 'Contact' button above and let's create history together!

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Credits

Languages

English
Hebrew
Latin
Spanish

5 Reviews - 1 Repeat Client

Endorse Avihai Naftali

by Achille F.
Verified
It was fantastic to work with Avi. He is talented and so patient, ready to go to any length to make the customer happy. Highly recommended.
by Zedian
Verified
Great working with Avihai again. Quality work as always
by Bo T.
Verified
Avihai was a pleasure to work with. He was fast, responsive and really considerate of what we were after. As a result, we produced a set of songs that were really polished and tailored to what we were after and even got it done a week faster than expected! Definitely book Avihai if you're thinking about it!
by Zedian
Verified
Avihai is fantastic to work with. Quick to respond, keeps you updated throughout the project and delivers quality work!
by Danielle C.
Avihai is a great producer, who’s really dedicated to your project and bringing you best he has to your work. He’s a great listener and has a good understanding of what sounds good together. He takes in your vision, suggestions, and references and goes above and beyond, making sure you are happy with the end result. I highly recommend him.

Interview with Avihai Naftali

Q: Analog or digital and why?
A: Both have their place. Analog adds warmth and character, while digital offers precision and versatility. I use a hybrid approach to leverage the strengths of both.
Q: What's your 'promise' to your clients?
A: My promise is to deliver a professional, polished product that exceeds their expectations, with open communication throughout the process.
Q: What do you like most about your job?
A: I love bringing an artist's vision to life and helping them achieve their musical goals. Seeing their excitement when they hear the final product is incredibly rewarding.
Q: What's the biggest misconception about what you do?
A: he biggest misconception is that music production is just about technical skills. In reality, it's equally about creativity, emotion, and understanding the artist's vision.
Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?
A: I’d take a high-quality microphone, an audio interface, a powerful laptop with a DAW, a pair of reliable headphones, and a MIDI keyboard.
Q: How would you describe your style?
A: My style is versatile and adaptive, blending the best elements of various genres to create a unique and compelling sound.
Q: Which artist would you like to work with and why?
A: I would love to work with artists like Billie Eilish or Kendrick Lamar for their innovative approach and deep storytelling in music.
Q: Can you share one music production tip?
A: Always reference your mixes with tracks you admire. It helps maintain perspective and ensures your mix holds up against industry standards.
Q: What type of music do you usually work on?
A: I work on a wide range of genres including Pop, Rock, Hip-Hop, EDM, Metal, Jazz, and more.
Q: What's your strongest skill?
A: My strongest skill is my ability to translate a client's vision into a polished, professional product, whether through production, mixing, or mastering.
Q: What do you bring to a song?
A: I bring a unique blend of creativity, technical expertise, and emotional depth, ensuring each song resonates with its intended audience.
Q: What's your typical work process?
A: I start by discussing the client's vision and goals for the project. Then, I meticulously craft the arrangement, mix the tracks with precision, and master the final product to industry standards.
Q: Tell us about your studio setup.
A: My studio is equipped with state-of-the-art gear, including high-end microphones, preamps, and analog and digital audio workstations. I also use a combination of analog and digital equipment to achieve the best sound quality.
Q: What other musicians or music production professionals inspire you?
A: I'm inspired by legends like Timbaland, Pharrell, Quincy Jones, Rick Rubin, and Max Martin for their innovative approaches and timeless contributions to music production.
Q: Describe the most common type of work you do for your clients.
A: I typically provide full music production, mixing, and mastering services for a variety of genres, ensuring each track reaches its full potential with a professional finish.
Q: What questions do you ask prospective clients?
A: I ask about their vision for the project, any reference tracks they admire, their target audience, and specific elements they want to highlight in their music.