Lyrically & culturally appealing to all genres & dynamics. I have shared stages and recorded with many professionals. My Supernatural words & ear for music stem from my Motown Great Father "Will or Willie Hatcher", who currently still has a following overseas. I don't need to curse or be demonic within my material to create a hit record. I'm unique
T-Y is a charismatic, inspirational, rising artist from Detroit, he has an uplifting vibe of music and a glow. His style is universal, his versatility authentically appeals to everyone through lyricism and inspiration. Although Hip-hop is the center of his style, he is gifted with words, so he can mesh with any genre.
He is a proven vocal specialist and natural crowd pleaser, whom is a leader at heart. His music is clean, his substantial vocabulary uplifts and he brings motivation and positivity, also leaving a message with his audiences. Righteously a wordsmith to a point to where he prefers to not curse in any of his records.
His roots come from his father "Willie Hatcher" who was a Singer/Producer/Song-Writer for Motown, Columbia, Scepter & Atlantic Records. Willie Hatcher is still a popular name worldwide and is still currently putting on live shows alongside with Motown legends.
Available for: Session work, custom lyrics, universal song writing, collaborations, digital promotion, & brand building.
I deeply care about each project and I am versatile, flexible, with a wide lyrical range, universal appeal, very easy to work with, I adapting quick and can give you that extra marketability you want on your project.
I can usually complete the work within a same day or next day & will update you during the whole process with rough mixes and ideas.
Contact me through the green button above and lets get to work.
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Interview with T-Y
Q: Describe the most common type of work you do for your clients.
A: Hip-Hip & Afro-Pop are both really treading at the moment. Majority of my client request me to write and record on those type of sounds, although I'm universally inclined.
Q: What other musicians or music production professionals inspire you?
A: Big Sean, J. Cole, Royce Da' 59, Eminem, Post Malone, Kanye West, Will Smith, Kendrick Lamar, Dj Wonder, Mike Posner.
Q: Tell us about your studio setup.
A: Depends on where I am, one thing that's for certain is the quality is always there. Quality > Quantity
Q: What's your typical work process?
A: I'm a very creative person. Upon hearing the instrumental, I instantly come up with various ideas vibing out loud to the beat. At times I find myself humming to feel out the rhyme patterns and rhyme schemes so that it is natural outside of the paper. Once I come up with 4-8 bars in my head, I then write those down and repeat the same process.
Q: What do you bring to a song?
A: I bring the song to life, I put my spirit into the lyrics and production. I don't miss because I am who I am, and I'm myself on the track with personality and good vibes.
Q: What's your strongest skill?
A: It's has to be a 3 way tie between my Flow, My Voice, & Lyricism. Impossible for me to pick a winner out of those 3 because that's my trinity.
Q: What type of music do you usually work on?
A: Hip-Hop, Afro-Pop, Jazz, R & B,& EDM.
Q: Can you share one music production tip?
A: Listen to the entire song on different volumes, also on different speakers. To really hear the sound properly.
Q: Which artist would you like to work with and why?
A: Big Sean, we're from the same city, born on the West side of Detroit (Moved East). We were both born in March of 1988, (I'm 2 weeks older) in the same area, so we've encounter the same struggles growing up there. It's no coincidence we've shared the same producer and have a very similar style and sound. I've down one show with him when he 1st got his deal with Good Music and we rocked that night. One day we'll keep that same energy on someone's beat and beast it x2.
Q: How would you describe your style?
A: Universally appealing yet conscious all at the same time. Metaphors throughout and letting my soul glow all at the same time. My sound is my sound, there is only one me because that's exactly who I am once the beat drops.
Q: What was your career path? How long have you been doing this?
A: Played College Basketball and was headed the Pro route prior to finding music. Music took my life by storm and it all make sense because my dad was a famous Motown singer, writer, and producer. I have been doing this for 10 years.
Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?
A: My Cell Phone, My Macbook, My Mic, My Notebook, My battery pack.
Q: What advice do you have for a customer looking to hire a provider like you?
A: Don't ever try to undercut my value ever, because I'm always going to give you way more than what you pay for.
Q: What questions do you ask prospective clients?
A: Where can I find some of your music online? How long have you been doing Music? What artist do you like to listen to?
Q: What's the biggest misconception about what you do?
A: It's clear, lol everything is clear. Just listen
Q: What questions do customers most commonly ask you? What's your answer?
A: Is that really you? "What you think?"
Q: What do you like most about your job?
A: How my words have affected people. When I help people come from a dark place all from word play, man that's such a powerful thing and is exactly what its about.
Q: What's your 'promise' to your clients?
A: You will LOVE what we create or you can have your money back.
Q: Analog or digital and why?
A: Analog because it's limitless.
Q: Is there anyone on SoundBetter you know and would recommend to your clients?
A: I'm actually new to this site, I was referred by a friend that I need to be on here. So here I am.
Q: What are you working on at the moment?
A: Well-Rounded. The album is just what it sounds like, It's a combination of different genre's all transitioning telling my story of how and why I'm so Well-Rounded. The album cover is in my Sound better Photos. Also currently in China working on Afro-Pop and EDM records for my Ghana friend based in Chengdu, China.
Q: Tell us about a project you worked on you are especially proud of and why. What was your role?
A: Urban 2 Suburban the album. I am especially proud of this project because of the sound and quality of the project. It really bridges the Urban and Suburban communities.