World Class Engineering

Q: Tell us about a project you worked on you are especially proud of and why. What was your role?

A: I am especially proud of my "1985" project. I was able to round up legends such as Snoop Dogg, Rick Ross, Royce Da 5'9, Wiz Khalifa, and more. It took two years to make that happen, and i'm so proud of everyone that was involved in pulling it off!

Q: What are you working on at the moment?

A: It's a secret ;)

Q: Is there anyone on SoundBetter you know and would recommend to your clients?

A: No, sorry.

Q: Analog or digital and why?

A: BOTH. Analog is king, but digital costs far less lol

Q: What's your 'promise' to your clients?

A: My promise to you, is that I will listen to you, and I will never fight for my own ideas. Your project is your vision, and it is my duty to make sure it comes to life, exactly how you envisioned it. I take a lot of pride in my work, and treat each project as if they were my own.

Q: What do you like most about your job?

A: The fact that i can make a living, off ideas that happen in my head. The fact that music is literally creating something from thin air, dead space...is absolutely amazing to me.

Q: What questions do customers most commonly ask you? What's your answer?

A: Do you give out any free beats? Yep! Sure do!

Q: What's the biggest misconception about what you do?

A: That there was some big magic trick, or one magic bullet to my success. They didn't see the first 10 years

Q: What questions do you ask prospective clients?

A: Do you want to be one in a million, or one of a kind? Do you listen to your instincts, or what other people say?

Q: What advice do you have for a customer looking to hire a provider like you?

A: Have a vision, know exactly what you want to accomplish, and who you're trying to get your message to. Your audience is everything. Understand it to the best of your abilities, before you spend a dime, anywhere.

Q: If you were on a desert island and could take just 5 pieces of gear, what would they be?

A: I dont need anything but a laptop, my MPK mini, and a pair of head phones. Not sure there'd be much power on that island though ;)

Q: What was your career path? How long have you been doing this?

A: My career path has been a lot of sacrificing. I have been doing this for 13 years, starting at 16 years old. That meant giving up 90% of my formidable years, to achieve a goal...that took over a decade to accomplish.

Q: How would you describe your style?

A: I would describe my style as melodic, and in your face. If you're not bumping your head the entire time, I feel like i didn't do my job right.

Q: Which artist would you like to work with and why?

A: Dr. Dre hands down. The man is biggest idol, in music, business, and life.

Q: Can you share one music production tip?

A: LISTEN TO YOUR ARTISTS! I cannot stress that enough, you're there for them, not yourself.

Q: What type of music do you usually work on?

A: Hip Hop

Q: What's your strongest skill?

A: I really believe my ear, and the ability to hear things before they happen, is my strongest asset.

Q: What do you bring to a song?

A: With every artist i work with, not to sound cliche, I am pushing them to the max. I am going to challenge the artist, until we hit the maximum potential of the record. If that means re writing things until they are right, then that's what we do.

Q: What's your typical work process?

A: I do not have a "typical" process, as every record, and every artist is different. I don't believe there is a definitive way to write music. So the process really depends on the artist's vision.

Q: Tell us about your studio setup.

A: MPK49, Slate Everything Bundle, Clarette 2Pre, 808 Studio, Heat Up 2 & 3, Sektor, Serum

Q: What other musicians or music production professionals inspire you?

A: I am highly inspired by Dr. Dre, and J Cole.

Q: Describe the most common type of work you do for your clients.

A: The most common work I do with my clients, is producing their music from the ground up. From the beats, to the mixing, and mastering...I am involved every step of the way.